Custom CMS for David Geffen Hall Digital Signage
A flexible, intuitive system for creating, scheduling, and choreographing content and messaging throughout the NY Philharmonic’s newly-renovated concert hall.
CLIENT
Lincoln Center
CAPABILITIES
Design Research, UX Design
APPROACH
As part of a major architectural renovation of David Geffen Hall, the home of the New York Philharmonic, design consultancy 2 x 4 created a new visual identity for the building’s digital signage and wayfinding systems. Partnering with media architecture studio AV&C, I led the UX design of a custom CMS that enables Lincoln Center staff to create and choreograph content across dozens of media canvasses throughout the entire building. We began by deconstructing 2 x 4’s designs into their component content types and atomic elements. Based on interviews and workshops with marketing and operations stakeholders, we defined roles, permission, and publishing workflows. Finally, we created a flexible scheduling tool with a range of modalities, from fully automated (based on algorithmically weighted criteria) to fully manual (overriding preset schedules, as needed).
User Roles & Permissions
Site Map
User Flow: Create New Event
User Flow: Create New Message
User Flow: Create & Schedule New Scenario
User Flow: Create & Schedule New Manual Playlist
00_00: My Dashboard
00_01: Notifications Modal (Comment)
00_03: Notifications Modal (Review Submission)
01: Shows Landing
04: Create New Show (Step 1)
06: Create New Show (Step 2_1)
07: Create New Show (Step 2_2)
08: Crop Image Modal
09: Create New Show (Step 2_3)
12: Messages Landing
13: Create New Message (Step 1)
14: Create New Message: Media & Text (Step 1)
15: Create New Message: Media & Text (Step 2)
16: Create New Message: Text-Only (Step 1)
17: Create New Message: Text-Only (Step 2)
18: Create New Message: Large Text-Only (Step 1)
19: Create New Message: Large Text-Only (Step 2)
20: Create New Message: Media-Only (Step 1)
21: Create New Message: Media-Only (Step 2)
22: Create New Message: Scrolling List (Step 1)
22: Create New Message: Scrolling List (Step 2)
24: Create New Message: Countdown (Step 1)
25: Create New Message: Countdown (Step 2)